Jeju Island is one of the most iconic locations in Korea. With its stunning beaches and idyllic mountains, it is no wonder that Jeju Island is becoming one of the most popular vacation spots in the world. However, Jeju also has a rich culture - one from which we drew when we created our Jeju Island tee, which was released as part of our Summer ‘21 collection. The tee highlights a few iconic parts of Jeju’s culture as well as its nature, coming together in a design that celebrates this beautiful island.
One of the most well-known aspects of Jeju is its flora and fauna. Mt. Hallasan alone is home to five thousand species of animals, including the badgers, roe deer, and chipmunks in addition to the many types of birds that live on the island. There are also around fifty species of plants - that are unique to Jeju island - and are not found anywhere else. In honor of this aspect of Jeju Island, we added stylized images of a bird and the canola flower, the latter of which is celebrated every year on the island during the Jeju Canola Flower Festival.
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The aforementioned Mt. Hallasan is also well known, as the shield volcano is the tallest mountain in Korea. People from all around the world visit Jeju to enjoy hiking the scenic trails. With Mt. Hallasan being one of the main draws for over fifty million visitors annually to the island, we had to include it as part of our design.
Jeju Island is known as “The Island of the Gods,” and it is easy to see why. Jeju’s folklore includes around 18,000 local gods and goddesses, and it is common to see statues of basalt rock placed around the island. These statues are known as dol hareubang, (돌 하르방; literally translating to “stone grandfather" in the Jeju dialect). These statues are meant to represent gods that offer both fertility and protection and still play a large role in modern culture on Jeju. We referenced the dol hareubang in our design to showcase this unique aspect of the island’s history.
A specialty of Jeju Island is the Hallabong orange. The fruit is grown primarily on Mt. Hallasan, where the orange gets its name. The Hallabong orange is known for being large, and the fruit itself being very sweet and soft - making it a favorite for all ages! In Korea, the Hallabong orange is traditionally enjoyed in the wintertime, making it a popular gift during the holidays and an iconic local delicacy.
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